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#TsuriyPurpose Foundation

#TsuriyPurpose foundation

Those who know me know roughly where I’ve come from but also where I am heading and why. But if it’s still unclear, then “behold” ! My project #TsuriyPurpose is here for further clarification. This challenge is not only meant to inspire myself but hopefully anyone who needs the inspiration to simply figure out their own purpose in life and dare to pursue it no matter what. If we really want to, most of us can literally get up and “do” whatever we put our minds to do whenever we really wish. However many will still not “do” it due to lack of inspiration, self-esteem or because of doubts, fear, limiting beliefs, old traditions, common brainwashing etc

Then there are those that haven’t even had one ounce of decent chance in life because of a disability, serious illnesses or other major difficulties. And worst of all is the conditions for those living outside western realms. Truth is I know most of us want to help, but we often find ourselves distanced, unattached and without real means to “do” the very difference that these vulnerable people really need in their lives. Sometimes all that it is needed is only as simple as some words of encouragement. Other times more intensive involvements are required. But we often tend to get overwhelmed by all those ’others’ needy out there that we still wont be able to help, resulting in our unintended but comfortable apathy as usual. Discouragement indeed is a thief of all inspiration and a force of not so good productive energy (that some religious people would refer to as an unpleasant figure with pointy horns and tail)

Wicked symbols aside, we can all develop the habit to encourage ourselves and others as a way to combat this general discouragement. Try to “purposely” practice it with your loved ones for example. Don’t lie to them, but encourage. There’s a difference and it’s important you know. It is often easier if you start with yourself first. Because then you know that what you are saying is true and not some creepy sleazy cliché that scares the kids 🙂 So honesty as they say is always the best policy.

The goal
The main aim with the #TsuriyPurpose foundation is also to create an entity of encouraging support system for the above mentioned vulnerable group of people/children outside any social securities. Initially the idea is to start this project in Eritrea or/and countries around that region. So if anyone from Eritrea, Ethiopia, Sudan or any other (northeastern) African country have similar thoughts and have complementary essential knowledge to contribute? Then I am all ears about any collaboration ideas.

But regardless, the master plan is to start a few small (chain) organisations. Their main task will be to serve as a resource bank of knowledge training and educating caretakers. At the same time also serve as a kind of “habilitation centre” with pedagogical materials available for the children/people concerned. This way these families/children will not only be encouraged to self-help and well needed real support in their challenges but hopefully inspire others to brake the social stigmas in society that is part of the force repressing them. In the long run, the vision is to achieve a situation where perhaps some of the beneficiaries themselves could take over/part in managing and expanding the entites further

encouragement is for practicing
While we continue to practice on encouraging our selves and others over here too; why not treat ourselves to some ethically ethnic stylish fashion by my new brand Tsuriy? (that the project is part of) The most important aspect about Tsuriy is that it will subvent some percentages of the income to #TsuriyPurpose foundation which otherwise will function as a separate organ with the purpose mentioned. Yet being a customer at Tsuriy means even more for your own identity as well (if you are habesha that is. If you’re not then the good news is you absolutly don’t have to be one to wear the gear)

As you can tell by the t-shirts, most part of the collection are designed simple enough to be worn on daily basis by anyone. But if you are habesha, why limit the joy and pride of expressing your “habeshness” only on occasional times? You can be ’you’ and dress your heritage all of the time or whenever you shall feel for it instead of waiting for festivities to arrive in order to transform into a cultural bomb. Not that there is anything wrong with cultural explosions, but, it’s only a ’part’ version of you. Be wholly you often if not daily, not only occasionally. Finally but equally important to inform you about Tsuriy is also that as a customer you will not only complete the mission in this purpose but also enforce the habit of caring. Caring for yourself, caring for others as well as for the environment, as most goods will be partly if not 100% organic while bearing certifications such as GOTS, fairtrade, KRAV ans.

Campaigns
Depending on the campaigns at certain times, a certain percentage that will be specified more precisely later is meant to fund the start of the foundation. Campaigns may vary in shapes and times. Nevertheless both Tsuriy and #TsuriyPurpose are basically like the two sides of a coin. They “do” however different things. One is a business organisation, the other builds up communities much similar to a typical social entrepreneurship model system. But! Without harming nature or offending social justices issues.

This is why raw materials are carefully chosen and preferably certified but due too lack of them, non certified items will inevitably complete the rest of the stocks. It is good to know that organic materials are not only limited in availability but unfortunately also in styles so all items will/may not always be 100% organic either, even if the ultimate goal is to achieve just that. In my future blog I also aim to dig deeper into the discussions and some rather questionable manners in which the “organic” issue actually is exploited too. So let’s stay awake! For now, contents will be clearly communicated for most products so those who specially care about this issue can make an informed decision on your purchase. But don’t hesitate to ask if the information may be short. Also your tips, questions and constructive critiques are always of help and more than welcomed here. So feel free to speak your mind

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What is success?

blue-dress-final

What is success to you?

Is it when one is rich and famous or when someone is treated with un-proportional adulation due to popularity? Or is it simply about living a free and peaceful life? I have seen, read and observed how we humans treat those considered a success by a range of worshiping actions and praises. Even applauded their farts as a scent of gift to humanity. Very much like a mom treats her baby’s poop like good news announcements of the day in the world. No disgust whatsoever just the applauding reaction and proudly wiping off the mess after. I know this cause I am a mother, what I am not sure about sometimes is what success really means to us humans.

Maybe it is something that we experience in small doses every now and then, all of us without really knowing it. Majority of us are very preoccupied to see success or what appears to be “considered” success in others. If I take the stage I am at the moment as an example which to me feels far from success right now but may actually be a little step in that direction?… Well, if you ask me it feels more like …one is on a cold winter journey climbing by foot uphill against a snowy storm hitting you right in the face with all sorts of irritating lumps and fibres. You know when your view is just enough blocked in the freezing cold so you slip down and have a little clumsy accident as well to complete the total pain.

Far from a clapping and adoring crowd or glorifying treatments but,,,,,,,,with pure purpose, a mission to change things and to serve from the authenticity of a true heart. To me a life lived like this is success already personally. Not easy at all I tell you but the reason why I go through it makes it worth it’s price. Now I know success means different for everyone but the main point I want to make clear I guess is to be aware of it for your self. Enjoy and adore your own success. Don’t miss it while looking at others. Adore and adorn your self for all the hard work you put to achieve it because you will need it. Both the hard work and the credit and celebration of your self.

It is true as they say, everything we need is all within.The good and the bad. Darkness and light. Even success and failure are there to teach us about who we are and who we want to be. The “yin and yang” balance is everywhere in life. If you take a moment to observe this duality you will realise it is all over. Sadness is followed by happiness, days followed by nights, life by deaths and vice versa. So yes success may be measured by money, fame and glory ultimately but its main contents and structure are all within you and start to be built only from there.

By being aware and experiencing your struggles and battles on the journey you are always creating your success everyday. However I feel most of us are so afraid to feel the pain or experience our darker sides that we tend to run the opposite way and obsess and cling desperately on the lighter aspects only. In fact we are too busy keeping up appearances while denying life’s challenges and eventually get left behind feeling cheated, treated unfairly by life with a silent “boohoo cry” stuck in our throats. Never realising that we were the ones who cheated life and thereby ourselves.

I guess I am writing this to let anyone who is experiencing some struggle know that it is ok. You are not alone. This is the path of life for those that want to truly live and accomplish something, not just pose a sort of life. Life is not like a pretty still picture, it is “LIVE” all the time and ever-changing. Don’t be afraid to change with it and allow yourself to celebrate all it’s facades by being your entire self. The glorious, weak, strong, tired, happy or sad sides are all there to learn from. So learn, apply, modify and become the person you are meant to be.   

Currently in my project I have come to the realisation that my possibilities to explore the myriad of textiles companies available in my chosen area (north east Africa) are very limited, which felt like a tiny grief moment for a while. But maybe the lesson in this limitation here was to keep my work even more simpler at this stage in order to keep it more practical and transparent anyway right? Makes sense to me…. Besides the future is still full of possibilities so maybe there will come opportunities later that offer a fairer and more equal cooperations who knows?   

blue-dress-final

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So in honour to the lesson of simplicity and success I have chosen this simple dress to showcase as an example of that look on this occasion. It comes in all the colours and patterns I have created for this line and managed to print it on to the fabric with the help of a local company named Tobex. (tobex.se) They specialise in digital environmental friendly printing methods and use water based colourings with minimum spill.    

The dress is actually not my size. But thanks to the belt or bow used here, it is well adjusted to my waist line. I look forward to see it worn belt less by its real size model in the coming photo shoots though, specially because the fabric is a stretchy material with the aim to respect the classical female curves and body sizes.

My assistants in attaining the fabrics are also a local agent named International textil AB They mostly deal with european based producers and incorporate a small selections of environmentally friendly certified textiles. Although for this collection the material used may not be of the certified type I’am guarantied that it is free from any kind of shady labour forms.

Feel free to research theses companies if you are curious or have an interest, feel also free to tip/recommend me new ones with similar view as mine if you happen to be in the field. There are way to few textiles companies offering materials from an ethical perspective so all info is more than appreciated and welcomed to me anyway. Well, keep it simple my friends and remember that I would love to help you dress for success when your victory comes. Pace and love …